My Dog Guru!

I learned a lot from my Golden Retriever which has risen painfully to the surface since his passing in August of this year. He truly was my guru in so many ways but these are my top 10 favorite lessons he taught me. Let it go. Riley was always able to move on.  When I … Read more

Getting your Prospects to Take Action on your Posts is as Easy as ABC!

Take Action Now

Let’s be honest-all this social posting, email marketing, SEO, networking, youtubing-what we are really looking to accomplish is conversion of the masses to the mother-load of new clients for our businesses. We are doing all these activities to attract the right client (perfect prospects) at the right time (now) to purchase the right solution. Our … Read more

Grow Your Business Bigger By Implementing Effective Copywriting and Branding Strategies

The content your business puts out embodies your brand’s personality.   Content is a way you reach your customers through blogs, social media, eBooks, or email.  Copy is the writing used to call the customer to make a sale.   Well-written copy uses language that speaks to and resonates with the customer.   Sales copy … Read more

Quick Networking Tips for Entrepreneurs Short on Time

Networking is one of the most valuable things you can do as a business owner. Studies suggest that networking at events can gain companies up to 20% of their new customers, and a networking strategy can also be the key to finding new investors and partners that will help to grow your business.   Unfortunately, … Read more

A Short Guide to Understanding Instagram Marketing

What started as a mobile app to share photos has evolved into a diverse social media platform.   With over 1 billion users – about 60% of whom use the app daily – Instagram is the perfect platform to grow your audience and build brand awareness. In fact, 83% of users have said they discovered … Read more

Should I Start a Podcast to Market My Business?

32% of Americans listen to podcasts at least once a month, and that figure is changing rapidly. Podcast episodes are easy for people to search, access, and listen to.   Listeners can find most podcasts for free on different platforms including Apple Podcasts and Spotify. With the podcast industry evolving, these platforms make it easier … Read more

Better Than The Number! Three Sales Success Fundamentals that Cannot Be Ignored

Traditional Sales logic states that if I hit my sales number, I am a success. And if I do not well………………. For most Sales Professionals their definition of professional success boils down to a number. This goal number is the holy grail providing the means of achieving job security, an enviable personal life; beautiful home, … Read more

Why It’s Not About You When it’s All About You

A Slingshot is a tool that when used with skill and strategy can overcome giant obstacles.

One of simplest words of wisdom that I received when I started out as a Software Account Executive that still serves me today is, “Cathy, it’s not about you.  It’s not about how smart you are, how many awesome things you sell or how much you think your prospects need what you’ve got.  It’s about … Read more

Sales Mantras for Sales Superstars

Sales Guru

As a Sales Growth Coach, I work with clients who want to generate more business revenue, more sales team production, and more individual commissions. One of the simplest habits to kick to jumpstart more sales now is to stop indulging in the habit of negative self-talk and limiting beliefs. Kicking the habit of Negative Self … Read more