I learned a lot of lessons from my dog guru, our Golden Retriever who has risen painfully to the surface since his passing in August of this year. He truly was my dog guru in so many ways but these are my top 10 favorite lessons he taught me. Let it go. Riley was always … Read more
Let’s be honest – all this social posting, email marketing, SEO, networking, YouTubing – what we are really looking to accomplish is the conversion of the masses to the mother-load of new clients for our businesses. We are doing all these activities to attract the right client (perfect prospects) at the right time (now) to … Read more
Content is a way you reach your customers through blogs, social media, eBooks, or email. Copywriting is used to call the customer to make a sale. Effective copywriting uses language that speaks to and resonates with the customer. Sales copy creates an emotional connection with your customers. It inspires customers to make a purchase because … Read more
Networking is one of the most valuable things you can do as a business owner. Studies suggest that networking at events can gain companies up to 20% of their new customers, and a networking strategy can also be the key to finding new investors and partners that will help to grow your business. Unfortunately, … Read more